ITB 2011 BERLIN - MOVE YOUR IMAGINATION

In 2011 PLATIGE IMAGE (an awarded production studio) commissioned a piece for the unique dance show in 3D technology directed by TOMASZ BAGIŃSKI (Oscar nominee and BAFTA winner). The ceremony was watched live by over 5,000 representatives of the tourism business from all over the world. The show culminated in a spectacular ten-minute-long dance show choreographed by AGUSTIN EGURROLA (DANCING WITH THE STARS, SO YOU THINK YOU CAN DANCE). A magnificent 3D animated stage design provided the backdrop for the performance of the 20-strong group, whose movements on stage were reproduced by huge, animated characters on the screen. The theme of this part of the show was "the four seasons", signifying Poland’s metamorphosis and diversity. Move Your Imagination is the largest multimedia campaign promoting Polish tourism abroad. The ITB Trade Show in Berlin is the largest tourism event in the world.


VOLT dancers on stage in Berlin. Animated dancers on screen in the background.

ITB 2011 BERLIN

ITB Trade Show venue. VIP guests from all over the world.

ITB 2011 BERLIN

Snapshots from 3D animated background.

ITB 2011 BERLIN

Posters of the campaign.

ITB 2011 BERLIN

Outdoor advertising included huge billboards on planes, buildings in Berlin and Warsaw and sculptures.

ITB 2011 BERLIN